FOTOESSENTIALS


FOTOKAMP is based on the following trend-setting pillars:



PHOTOGRAPHY

is a decisive catalyst and accelerator, idea generator and solution finder in the creative debate about the present and the future. The meaning of images goes far beyond the purely design or creative question - photography has a wide spectrum and offers basics and discussion topics for many, not just for a specialist audience.

Images are essential tools in our communication - and handling them correctly is a responsible task that affects and challenges all of us.



SCIENCE - SOCIOLOGY - ECOLOGY

Considerations of how we want to live together now and tomorrow touch on issues of sustainable lifestyles and economic forms, diversity, tolerance, migration and integration. They are of great urgency for our society in a globalized world and cannot be thought of by the individual alone.

Sociology, ecology and science contain achievements, insights and thoughts that have to be communicated and discussed with one another in order to be able to jointly realize the necessary change.


Many committed people, especially the younger generation, use photography to formulate their perspective on the “here and now” with a focus on the future.

With biographical, social, political and ecological topics, they contribute their ideas as versatile authors.



INNOVATION

The knowledge about the necessity of sociological and ecological change and its reasons are known before we take them seriously and, above all, take them seriously.

Faster communication in society requires innovative formats that interlink the various fields of science and incorporate knowledge of effective communication platforms and methods into the social canon. Contemporary photography focuses on well-founded scientific knowledge.


FOTOKAMP has the task of promoting and strengthening this connection.

In our multimedia world, images seem to have become essential to convey a message, a statement or an opinion.



EDUCATION

Findings from science, sociology and ecology must be a fundamental component of education and clarification in our society. It must be achieved that this knowledge can be better used and further developed jointly.

Quick and easy comprehensibility and traceability is a key to imparting knowledge - photography as our primary medium plays a key role in this. The media change is displacing proven platforms with their important contribution to opinion-forming.

Even journalism as a central pillar is being shortened more and more.

With the increasing predominance of social media, the necessary critical internal and external view seems to be disappearing.